Samantha launched her career as a Marketing Coordinator at Westburne Electric shortly after completing her university studies. She then joined WestJet, gaining experience in the WestJet Rewards program before moving into Digital QA and eventually transitioning to Revenue Management as a pricing analyst.
With a deep understanding of digital strategy and data-driven decision-making, Samantha is inspired by her work and values the Drive team’s commitment to creating spaces where people feel supported and energized. She’s motivated by the team’s genuine dedication to putting people first, a principle that resonates strongly with her own values.
